13 Reasons Why Your Advertising Copy Is Terrible

Advertising copy, which is meant to inform and influence people, can be a tricky thing to get right. If you get it right, you can generate many new leads for your business.

On the other hand, if you’re not quite sure what effective advertising copy looks like, you might get no results at all. If you’ve experienced the latter, it’s time for a change. But first, you’ve got to identify what you’ve been doing wrong. Then you’ll be able to turn things around and produce ad copy that actually works.

Consider 13 common blunders that are often to blame for ineffective copy. Could they be what’s ruining your business’s copy?

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